Requirements
This award recognizes the best social media advertisement campaign for an Industry Partner. The category refers to advertising that is specifically designed for social media platforms, such as FaceBook, Twitter, Instagram, and is planned, paid advertising targeted beyond your followers to a specific audience.
Entry will be judged on concept/creativity, innovation/use of technology, message/design, and impact (effectiveness/analytics/performance)
Entry Requirements
- Statement (point form, max 300 words) detailing how the category criterion has been met. Please identify the time frame in which the social media ad took place.
- Please indicate co-submitters
- PDF or JPG of the social media ad
- Screen shot of social media ad displayed on website(optional)
Criteria
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Concept/Creativity
25%
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Innovation/Use of Technology
25%
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Message/Design
25%
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Impact/Analytics/Performance
25%