Requirements
This award recognizes the best website for an Industry Partner.
Entries will be judged on quality of design (ease of navigation), visual appeal (continuity, photos, floor placs, limited text), legibility (limited fonts, visual animations), relevant information (timely, updated), interactivity (virtual tours, 360° camera views, etc.), ease of obtaining information, and unique attributes.
Entry Requirements
- Statement (point form, 400 words maxium) detailing how the category criterion has been met. Explain how you use your website as a marketing tool and how you embrace visitors the first time they enter your site. Describe what strategies you are currently using to drive and increase traffic to your website, which can include print to web, digital display ads, search engine optimization (SEO), search engine marketing (SEM), and remarketing.
- Please indicate co-submitters.
- Your web address.
Criteria
| Criterion | Weight |
|---|---|
| Ability to Capture Virtual Audience (lead generation) | 25.0% |
| Quality & Relevance of Content | 25.0% |
| Ease of Navigation | 25.0% |
| Quality of Design | 25.0% |