Requirements
This award recognizes the best digital display advertisement for a Builder and/or Project. Display advertising refers to advertising that incorporates text, logos, pictures/images, and rich media positioned on a website or search engine.
Entry will be judged on concept/creativity, innovation/use of technology, message/design, and impact (effectiveness/analytics/performance)
Entry Requirements
- Statement (point form, max 400 words) detailing how the category criterion has been met. Please identify the time frame in which the digital ad took place.
- Please indicate co-submitters
- PDF or JPG of the digital ad
- Screen shot of digital ad displayed on website(optional)
Criteria
-
Concept/Creativity
25.0%
-
Innovation/Use of Technology
25.0%
-
Message/Design
25.0%
-
Impact/Analytics/Performance
25.0%